Good design is great for business

How Design Reviews and Mature Design Practices Positively Shape Business Growth

Module 1 (v2)


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Companies with a design-centric culture create better, user-centered products

Companies with mature design and design review methods outperform companies that don’t pay enough attention to this aspect of their business. 

Module 2


Design-centered companies outperform the S&P by 200% over the past 16 years


6.5% increase in market share is attributed to good design


For every $130 spent on design, design-centric businesses realized a $298 return

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